Recommended Resources for Online Marketers
DISCLOSURE NOTICE: In most cases, these are affiliate links for which I receive a commission if you choose to use the product or service.
Relevant to Getting Started
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Relevant to Determining Your Niche
Every business starts with a laser-focused niche. Clarify your niche by consideration of your passion (see first resource) and by researching relevant keywords (the other two resources). For general advice on niche, see a few of my blog posts on the subject.
- Cindy Schulson: Dominate Your Niche: Manual and Workbook.
- Niche Keyword Research Tool (Free): Google Adwords Research
- Niche Keyword Research Tool: Market Samurai
- Find Your USP - BlogPost
Relevant to Creating Your Funnel Plan
The best resource is the Marketing Funnel Mastery course available through Marketing Merge. Check link below for current offer. Anyone purchasing this course through this link will receive two hours of complimentary coaching from RG Consulting Partners.
- The Marketing Funnel Mastery Course: 12 Lessons, many worksheets. Bonus: access to hundreds of internet marketing implementation tutorials. This is the “real deal.”
Systems for Selling Your Own or Affiliate Products
Every entrepreneur needs to have a product. Once they have a product, they need a means to sell it. This is where these systems come in. Each system has its pros and cons. However, I have listed them in order that may be least expensive and simplest to use (make your own comparisons).
Relevant to Improving Traffic
There are many ways to improve traffic. Nearly all methods are taught at The Renegade Professional- start at Renegade University for free; there you’ll find a collection of video tutorials for each method. There are also many who can provide specialized training. Contact me for suggestions.
- Advertise. Use Google, FaceBook, and similar online advertising. This is something I do rarely and do not have a best recommended resource if this is what you want to pursue. If you do not advertise, then you will need to do a combination of all of the following.
- Establish a Blog as Home Base. It is possible to have someone set up a blog for you at very reasonable cost. or you can do it yourself and learn along the way.
- The web hosting service I recommend: Host Monster
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- Pay to have a “ready to go” WordPress blog set up for you: Empowered Blogs.
- Create a Social Presence. Create and use a FaceBook account appropriately. Depending on your type of business you could alternatively start with LinkedIn. Otherwise, master FaceBook. Supplement with Twitter and/or other social sites.
- Build a Web of Content. Article marketing, video marketing, and the like.
- Syndicate Your Content. Drive traffic by increasing your visibility and creating social buzz.
- Syndicate by Paying For It through a Software System: The Empowered Tribe, The Unified Tribe and syndication services available through Social Media Science are all examples of ways to do this. You can use a membership program available at SocialMedia Science (SYNND), or selectively as the need arises. I recommend joining the Empowered Tribe and using SocialMedia Science services for an occasional extra help.
- Do it Free by Working Closing with a Small Team (8-30) of Other Online Entrepreneurs. Contact me for assistance.
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